Jimmy Fallon to debut on the web
According to this NY Times article, Lorne Michaels and NBC has decided that Jimmy Fallon’s debut as host of Late Night will happen online. Instead of starting off on television, and potentially have a rough start like Conan did when he began his current tenure, the network thinks that putting Jimmy online will give him a chance to find his style and ease into his new role. It’s expected that the segments will be in the five to ten minute range, and will be published to the web every night at a set time.
Clearly, this is more evidence that video on the web is quickly becoming established as a viable medium that major brands and media companies will continue to leverage more heavily as time goes on.

